About IDM
We exist because people deserve the same quality of decision-making that banks use for loans.
For years, Subhashini’s job inside global banks was to make millions of decisions better with data: who to lend to, what to offer, where risk was hiding. The models worked. The decisions improved.
Outside the bank, she saw the opposite. A teenager picking a stream because a friend did. A talented analyst stuck because no one showed them what came next. A recruiter sorting a thousand CVs by keyword. The decisions that mattered most to people were still made on guesswork.
So she asked: what if the thinking that sharpens a bank’s decisions could help a student, a professional or a hiring manager?
That question became India Decision Management. IDM builds the processes and products (assessments, programmes and mentorship) that bring data, analytics and AI to the decisions people make about careers and talent.

What we’ve built
Brands under India Decision Management
CareerTests.in
Assessments that show strengths, fit and potential, validated by 49,000+ test takers.
International Career Guidance Academy
Career guidance for students, parents and schools. 4,000+ students guided.
Nirmaan — School of Entrepreneurial Excellence
Entrepreneurship programmes that take college students from idea to venture.
IDM learning and mentorship
Workshops and one-to-one programmes in AI, data, entrepreneurship and career growth.
Clients
Organisations that have worked with Subhashini and her teams
Across India Decision Management, Pexitics and corporate training.
HR, talent and assessment clients
SHRM India, Flipkart, Emeritus, Manipal ProLearn, UNext Manipal, Jetking Infotrain, IIFL Samasta Microfinance, Choice Finserve, HAL, Hitachi Metals, Fluke, Flexco, GHCL, RSWM Ltd, Saltside Technologies, Worxogo, Sila Group, Parijat Industries, Ruby Consulting, Tardid Technologies, Fikka Group (Kenya), KEIMI, Rai University, KLE Law College, Makkala Jagriti
Corporate training
Glenmark Pharma, Royal Enfield, Infosys, State Bank of India, Bank of Baroda, Bank of America, Credit Suisse, Genpact, Honeywell, HP, Telenor, TIAA, Lexmark, PA Consulting, Karvy Analytics, Manipal Hospital
Universities and institutions
Symbiosis (SCMHRD, SCIT), Manipal University (ProLearn), Jigsaw Academy, AIMA, CMS Jain University
ICGA partners
Jetking, SRS Edutech, AHEAD Academy, SABS (Seshadripuram Academy of Business Studies), Lions School
